Attract your audience using video

We’ve compiled the best articles to help you attract your audience using video.
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Create SaaS Videos That Convert (20+ Examples)

Create SaaS Videos That Convert (20+ Examples)

This guide is all about practical moves that make SaaS videos work right now. Weโ€™ll untangle what grabs viewers, which video formats fit each stage of the buyer journey, and share over 20 standout examples to learn from or riff on.

The Role of Explainer Videos in the Customer Journey

Explainer videos serve as a powerful tool in modern marketing, designed to convey complex information in a concise and engaging manner. They typically range from 60 to 90 seconds and leverage storytelling, visuals, and sound to captivate and inform an audience. Their...

What Really Counts as a View? The Truth Behind Video Metrics

In the realm of digital marketing, video content has emerged as a dominant force. As we navigate this landscape, understanding video metrics becomes paramount. Video views are often heralded as a primary indicator of success, yet the meaning behind a "view" can differ...

How to Measure the ROI of Your Explainer Videos

In this crazy world of digital marketing, where every penny counts, understanding the return on investment (ROI) of your explainer videos is paramount. Explainer videos are a powerful tool in the marketer's arsenal, capable of simplifying complex information,...

The Explainer Video Effect: Turn Clicks into Customers

Explainer videos are short, engaging videos that clearly explain a product, service, or concept. They use simple language, visuals, and storytelling to help audiences quickly understand and take action. Their primary purpose is to educate viewers about a companyโ€™s...

Stop the Scroll: 9 Proven Ways to Grab Attention Fast

In today's fast-paced world, capturing and maintaining attention is more challenging than ever. The digital landscape is crowded with endless streams of content, and everyone is vying for their piece of the audience's attention. A study found that the average human...

Ultimate Christmas Ads List 2024

We’ve put together the ultimate list of Christmas ads for 2024! So if you need some video marketing inspiration, come and take a look!