BENCHMARK
<- Back to all rankings
Finance
Video Benchmark
Page last updated: 20 Oct 2026
197
companies in category
16.00
avg video posts/month
Instagram
most popular channel
Brand
most popular video type
Finance brands lean most heavily on brand and insight-led video, with product content also playing a meaningful supporting role. Instagram is the category’s strongest video channel on average, followed by YouTube, while Facebook, TikTok, and LinkedIn see more modest activity. Posting levels fluctuate considerably across the period, including a pronounced high point followed by a sharp recent slowdown. State Farm and USAA Bank stand out for social video volume, while Nuvei and ACI Worldwide lead the group for website video execution.
Finance category social posting activity
Average number of posts per company per month
Finance category leaders
Most video social posts
Best use of video on website
Types of video Finance companies post
Types of video Finance companies post per month
Types of videos Finance companies create
Types of video Finance companies create by percentage
Channels Finance companies post video to
The average number of posts per company per channel per month
Channels Finance category
Channels Finance companies post on by percentage
Get a deeper competitive video analysis
We can benchmark your company against the competitors that matter to you, identify where you’re ahead, uncover gaps and recommend the highest-priority opportunities.
Request an analysis
BENCHMARK
by
Wyzowl is a video company with over 15 years of experience, having created more than 4,000 custom videos for companies around the world.
We created Benchmark to help companies understand how their video content compares with their peers and uncover opportunities to improve their video strategy.
We created Benchmark to help companies understand how their video content compares with their peers and uncover opportunities to improve their video strategy.
Login/Register