We put together this refreshed guide to share our picks for the 101+ best explainer video companies to work with in 2026 – and what makes each one stand out.
Wyzowl Team
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This guide is all about practical moves that make SaaS videos work right now. We’ll untangle what grabs viewers, which video formats fit each stage of the buyer journey, and share over 20 standout examples to learn from or riff on.
The Science of Storytelling in Explainer Videos
Explainer videos are powerful tool to convey complex information in a succinct, engaging manner. They are short, animated videos designed to illustrate a company's product, service, or concept in...
Top 10 Mistakes to Avoid When Creating Explainer Videos
Explainer videos are a powerful tool for conveying complex information in an engaging and digestible format. They offer the perfect blend of clarity and creativity, making them a preferred choice...
The Role of Explainer Videos in the Customer Journey
Explainer videos serve as a powerful tool in modern marketing, designed to convey complex information in a concise and engaging manner. They typically range from 30 to 90 seconds and leverage...
What Really Counts as a View? The Truth Behind Video Metrics
Video has become one of the most powerful tools in digital marketing. But with that comes a flood of data and not all of it is as straightforward as it looks. Take video views, for example. They’re...
The Future of Live Streaming: How Smart Brands Are Engaging in Real Time
Live streaming has experienced an unprecedented rise over the last few years, evolving from a niche technology to a dominant force in digital marketing and audience engagement. Initially adopted by...
Why Explainer Videos Work: The Psychology Behind Persuasion
Explainer videos have become a fundamental tool for marketing and education, providing a concise and engaging way to present complex ideas. These (usually) animated videos serve to convey a clear...
Short-Form Videos: Capturing Attention in a 15-Second World
Short-form videos have emerged as a juggernaut, transforming the social media landscape with content that's not only bite-sized but incredibly engaging. Platforms like TikTok, Instagram Reels, and...
How to Measure the ROI of Your Explainer Videos
We all feel it... marketing budgets are under constant pressure so getting a good ROI from each asset you create is essential. Explainer videos can be incredibly effective. They help simplify...
The Explainer Video Effect: Turn Clicks into Customers
Explainer videos are short, engaging videos that clearly explain a product, service, or concept. They use simple language, visuals, and storytelling to help audiences quickly understand and take...
Stop the Scroll: 9 Proven Ways to Grab Attention Fast
Capturing and maintaining attention is more important, yet more challenging than ever. The internet is crowded with endless streams of content, and everyone is vying for their piece of the...
Vertical Videos: Optimizing for the Mobile-First Audience
Over the past decade, mobile usage has skyrocketed, fundamentally transforming how content is consumed. Central to this transformation is the rise of vertical video, an emergent format tailored...
The Power of User-Generated Content in Video Marketing
User-Generated Content (UGC) has revolutionized the way brands interact with consumers in the digital age. Defined as any form of content created by users, rather than brands, UGC encompasses...
AI in Video Marketing: A Game-Changer for 2026
The digital landscape is ever-evolving, and artificial intelligence (AI) is at the forefront of this change, particularly in the realm of video marketing. With advancements in AI technology, video...















